Started in the year 2012 Two-Year Full Time AICTE approved Program Fully residential Program It is planned to get an Equivalent to MBA as per AIU (Association of Indian Universities) and seek accreditation from National Board of Accreditation (NBA), a body of AICTE, Ministry of HRD, and Govt. of India. Front end super specialization course in Integrated Marketing Communications Main focus on using Integrated Marketing Communications in building strong brands. Syllabus developed in conjunction with Industry experts. Unique course delivery structure for specialization subjects - classroom theory sessions by SIMSR anchor faculty members combined in workshop format for practical course delivery by Industry specialists. Innovative and Industry-relevant courses. Industry segments where participants will find relevant employment: Advertising Agencies, Digital Marketing Agencies, PR Companies, Event Management Companies, Sports and Celebrity Marketing companies, Marketing and Communications Research Companies, TV and Entertainment Networks, News Publishing Houses, Media Planning and Buying Companies, Corporate Communication Depts, Web Analytics Companies, Brand Management.